Sustainable Products Consumers Are Buying for Earth Day

Note: The following recommendations are based on personal experiences and general sustainability practices. Always verify product claims and conduct your own research to ensure they align with your sustainability goals and ethical considerations.

Creating enduring relationships with customers is more difficult — and important — than ever in a world where brands are always vying for consumers’ attention. Purchase decisions are increasingly influenced by social effect, trust, and authenticity; research indicates that more than 70% of consumers favor brands that share their beliefs. However, what really distinguishes a brand? Is there a strong storyline, unified messaging, or sincere community involvement? We invited seasoned marketers and leaders in the field to give their thoughts on developing strong brand narratives, encouraging brand loyalty, and negotiating the always changing marketing environment. Their combined experience provides a useful window into tactics that promote significant brand expansion.

Biodegradable Plant Pots Improve Soil Quality

Earth Day reminds me that small decisions have the power to create significant environmental effects. The best sustainable product recommendation I can give is biodegradable plant pots. While traditional plastic pots remain in landfills for hundreds of years without breaking down, they release toxic residues. In contrast, biodegradable pots made from coconut coir peat or recycled paper decompose naturally and improve soil quality. 

These pots make transplanting straightforward because you can plant the entire pot into the ground without bothering the roots. These pots help decrease plastic waste and simultaneously boost plant health. My gardening practices have always included sustainability, making me realize that choosing sustainable plant containers helps protect our planet. Using biodegradable plant pots is a simple yet effective way to lower environmental impact and maintain lovely gardens for Earth Day and future celebrations.

Tammy Sons, Founder/CEO, TN Nursery

Reusable Stainless Steel Bottles Reduce Waste

One sustainable product I would recommend purchasing for Earth Day is a reusable stainless steel water bottle. I made the switch a year ago, and it’s been a game-changer. Not only does it reduce my reliance on single-use plastic bottles, but it also keeps drinks at the right temperature for longer. I love that it’s durable, easy to clean, and available in a variety of styles. By investing in a high-quality, reusable bottle, I’ve reduced waste and saved money in the long run. It’s a simple but impactful way to make a difference for the planet. My advice to others is to choose products that will stand the test of time and align with their everyday habits for maximum sustainability.

Nikita Sherbina, Co-Founder & CEO, AIScreen

Electric Bicycles Boost Environmental Benefits

This Earth Day, consider making the switch to an electric bicycle—a sustainable, eco-friendly transportation choice. While bicycles have always been a green option, adding electric assist boosts their environmental benefits even more. Some may argue that a motor undermines sustainability, but based on my personal experience, I disagree.

With electric assist, I’m more likely to choose my e-bike over a traditional bike, knowing that I can travel longer distances, climb hills, and arrive at my destination feeling fresh and energized. It empowers me to take on everyday tasks—like picking up groceries or taking the kids to school—without relying on a car.

What’s more, research shows that the energy required to power an electric bike is far less than the energy needed to produce and deliver food to fuel a human for the same distance on a regular bike.

So this Earth Day, join millions of others in reducing your carbon footprint. Replace vehicle miles with bike miles and make a difference—for the planet, your health, and your wallet!

Ryan Birkicht, Director of Communications, PeopleForBikes

Smart Irrigation Systems Optimize Water Usage

One unique, sustainable product for Earth Day is a smart irrigation system for yards. These systems use weather forecasts and real-time moisture levels to optimize watering schedules, ensuring you use just the right amount of water without waste. In regions where water conservation is a concern, this product can have a significant environmental impact by reducing unnecessary water usage. Plus, they often come with app integration, so users can monitor and adjust their irrigation systems from their phones, making sustainability feel convenient and accessible.

An example of this is a product like the Rachio Smart Sprinkler Controller. This system learns from local weather patterns, adjusts watering schedules automatically, and provides data on water savings. For someone interested in reducing their water footprint, a tool like this combines technology with sustainability, making eco-friendly choices easy and efficient. It’s a practical investment that promotes long-term savings in water consumption and contributes to better resource management.

Sean Clancy, Managing Director, SEO Gold Coast

Native Plants Support Local Ecosystems

I would want to honor Earth Day with a beautiful and thoughtfully selected native plant, something that feels like a gift to both my home and the planet. Plants breathe life into a space, quite literally. They clean the air, support pollinators, and nurture the earth in ways we don’t always see but can certainly feel. A native plant is even more special. It belongs here. It thrives with less water, no fuss, and in perfect harmony with the local ecosystem. It invites bees, butterflies, and birds. It’s a tiny sanctuary of life right in your own backyard or balcony. 

If I were keeping it indoors, I’d go for something easy but beautiful like a snake plant, pothos, or peace lily; something that just keeps growing, no matter what life throws at it. But if I had space outside, I’d plant wildflowers, herbs, or maybe even a small fruiting tree. Something to touch, to care for, to share with my family.

Doreen Nunez, Founder & Creative Director, Mommy Rheum

Lomi Kitchen Composter Reduces Food Waste

I’m always looking for ways to integrate sustainability into both work and daily life. One product I’d highly recommend for Earth Day is the Lomi Kitchen Composter by Pela. It’s a game-changer for reducing food waste by turning kitchen scraps into nutrient-rich soil with the push of a button.

Why do I love it? First, it makes composting effortless—perfect for busy professionals who want to be eco-friendly without the hassle. Second, it cuts down landfill waste and carbon emissions, which aligns with the sustainability values we promote at Zapiy. Plus, for businesses with remote teams, encouraging employees to adopt small, sustainable habits like composting can have a ripple effect on reducing overall waste.

Sustainability isn’t just about big corporate initiatives—it’s about small, intentional choices that add up. Investing in something like Lomi isn’t just good for the planet; it’s a step toward a more sustainable mindset in everyday life.

Max Shak, Founder/CEO, Zapiy

Portable Solar Generators Harness Sun’s Power

If I had to pick one sustainable product to recommend for Earth Day, it would be a portable solar generator. People often think of solar in terms of rooftop panels, but a solar generator is a game-changer for anyone looking to reduce their reliance on fossil fuels while staying powered up. Whether you’re camping, dealing with a power outage, or just want to charge your devices with clean energy, a solar generator gives you an easy, practical way to harness the sun’s power.

The beauty of a solar generator is that it works anywhere there’s sunlight. It doesn’t require gas, so there’s no noise, no fumes, and no ongoing fuel costs. Unlike traditional generators, which contribute to carbon emissions, a solar generator runs entirely on renewable energy. It’s one of those purchases that pays off in the long run—not just for your wallet but for the planet.

What’s great is that solar generators have become more affordable and efficient. Some models can power refrigerators, medical devices, or even a home office setup. That means you’re not just making an eco-friendly choice; you’re also adding resilience to your daily life. With extreme weather becoming more common, having an independent power source that doesn’t strain the grid is more important than ever.

Phill Stevens, Founder & CEO, Avail Solar

Craft Chocolate Supports Sustainable Practices

Most people don’t realize that mass-produced chocolate often comes with hidden costs—deforestation, unfair labor practices, and excess waste. In contrast, craft chocolate makers prioritize direct trade relationships with farmers, sustainable growing practices, and minimal processing to highlight the natural flavors of cacao.

We carefully source our beans from farms that prioritize biodiversity and fair wages, ensuring that every bar supports both the planet and the people behind it. Choosing sustainable chocolate isn’t just a treat—it’s a small but meaningful way to vote for a better food system.

So this Earth Day, consider swapping out your usual chocolate for a bar made by a craft chocolate maker who values sustainability. It’s a delicious way to make a difference.

Matt Cross, Co-Founder, Harvest Craft Chocolate

Home Energy Monitors Track Energy Usage

For Earth Day, I’d recommend considering a sustainable home energy monitor. While it might not be the first product that comes to mind, these devices help individuals track their energy usage in real time, offering insights into which appliances are using the most power and how to reduce consumption. In a world where energy use is one of the biggest contributors to environmental impact, a product like this puts the power back in the hands of the consumer. It encourages mindful energy usage, helping users make small adjustments that add up over time.

A good example would be a tool like the Sense Energy Monitor. It connects to your home’s electrical system and uses AI to analyze energy consumption. The app provides insights into your daily energy usage, helping identify areas where you can cut back, whether it’s by optimizing when to run appliances or making more sustainable purchasing decisions for household items. These types of products focus on education and transparency, making sustainability something that can be incorporated seamlessly into your everyday life without requiring major changes.

Jehann Biggs, President & Owner, In2Green

Reusable Silicone Bags Reduce Plastic Waste

A great sustainable product to consider for Earth Day is a reusable silicone food storage bag, such as a Stasher bag. These eco-friendly alternatives to plastic ziplock bags help reduce single-use plastic waste, which is a major contributor to pollution and ocean debris. Made from durable, BPA-free, and food-grade silicone, they are a safe and long-lasting solution for storing snacks, meal prepping, freezing food, and even sous-vide cooking. Unlike traditional plastic bags that are discarded after one use, these silicone bags can be washed and reused countless times, reducing landfill waste. 

Additionally, many brands producing these bags support sustainability initiatives, such as carbon-neutral shipping and partnerships with environmental organizations. By switching to reusable silicone food bags, you contribute to a healthier planet while also saving money in the long run. It’s a simple yet impactful way to celebrate Earth Day and make an ongoing commitment to sustainable living.

Dhari Alabdulhadi, CTO and Founder, Ubuy New Zealand

Compostable Sponges Reduce Household Waste

Compostable sponges are an easy but significant method of reducing household waste. Shredded bits of plastic from ordinary sponges go into the water, and nobody realizes that it takes years for them to degrade. When I realized how much waste accumulates in everyday life, I made the transition to plant-based sponges. It made me happy to realize that they naturally degrade rather than going to landfills. Also, they function exactly the same as regular sponges, so there’s no downside to them. This is amazing because it’s a product of nature and they return to nature. It may not be that much if only a couple of people switch over, but it does make a difference.

Spencer Romenco, Chief Growth Strategist, Growth Spurt

Reef-Safe Sunscreen Protects Coral Reefs

One of the best sustainable products I’d recommend for Earth Day, especially for divers and ocean lovers, is a reef-safe sunscreen. A lot of people don’t realize that regular sunscreens contain chemicals like oxybenzone and octinoxate, which contribute to coral bleaching. Switching to a mineral-based, reef-safe option means you’re protecting your skin and the underwater world we all love. One I personally like is Stream2Sea’s Reef-Safe Sunscreen, which is biodegradable and comes in eco-friendly packaging. Perfect for anyone who spends time in the sun, whether on a liveaboard or just at the beach.

Another great pick, especially for travelers, is a collapsible water bottle with a built-in filter. We see way too many single-use plastic bottles piling up in remote dive destinations, so bringing a reusable bottle with a filter helps cut down on waste while ensuring you always have safe drinking water. The LifeStraw Go Series is a solid choice—it removes bacteria, parasites, and even microplastics, making it perfect for liveaboard trips, road trips, or any adventure where clean water isn’t guaranteed. Investing in small changes like these doesn’t just make a difference for Earth Day; it’s about long-term habits that protect the places we love to explore.

Mohamed Moussa, Managing Director, Tornado Marine Fleet

Friendsheep’s Wool Products Are Eco-Friendly

I would highly recommend any of Friendsheep’s wool products! Their main product line is wool dryer balls that are sustainably sourced, manufactured, and shipped. They also offer pet toys, home decor, and essential oils. Not only are the products plastic-free and eco-friendly, but the brand is part of several sustainability organizations including a reforestation project and 1% for the Planet. I have their Earth-themed dryer balls and love them!

The other brand that is making a big difference is Seatopia. They are on a mission to make seafood healthier and sustainably sourced. Their suppliers practice regenerative aquaculture, which focuses on creating a full ecosystem within the “farmed” area. Additionally, their shipping materials are fully compostable and they have a kelp reforestation initiative for restoring one of the ocean’s most diverse habitats.

Both of these companies fully embrace the kind of values that Earth Day is all about and make great sustainable purchases.

Jack Lovely, Founder, CEO, The Vitallist

Bamboo Toothbrushes and Reusable Floss Reduce Waste

Going green with toothbrushes and other dental supplies is an easy step toward maintaining oral and ecological health. Plastic toothbrushes produce tens of millions of pounds of trash yearly in landfills, which have been rock-hard for centuries. A bamboo toothbrush is an environmentally friendly solution without sacrificing function. Bamboo toothbrushes even employ charcoal-based bristles that can manage bacteria and aid in natural whitening. 

Reusable dental floss is another smart choice. The majority of dental floss comes in single-use plastic containers that are unnecessary. A stainless steel or glass floss dispenser, paired with silk or plant-based floss, is a completely compostable solution. Some brands infuse the floss with tea tree oil or coconut oil for additional antibacterial action. This simple switch makes a big impact on minimizing landfill waste in the long run. 

Oral care sustainability is all about making intelligent decisions that are good for long-term wellness and good for the health of the environment as well. With product decisions offering reusability or biodegradability, optimal oral care can be realized with significantly less waste. A small step, such as replacing a toothbrush or a box of floss, does add up in the end. Good decisions today equate to a cleaner tomorrow without sacrificing daily essentials.

Dr. Avi Israeli, Co-Founder and Dental Implantologist, Sage Dental NJ

Glass Containers Are Eco-Friendly

As a chef in NYC, most of my clients need containers to pack their meals on the go. I always recommend using glass containers instead of plastic for health reasons, but also because they are much more eco-friendly!

Keagan Stapley, Owner, NYC Meal Prep

Vegetable-Tanned Leather Items Are Sustainable

If I had to recommend a sustainable product for Earth Day, it would be a leather item that is both practical and long-lasting. The catch is that you shouldn’t choose any leather item! Choose one manufactured from vegetable-tanned leather, as it has a significantly smaller environmental impact than conventional leather. Consider it the leather equivalent of taking your car in for a hybrid upgrade. A quality leather bag or wallet is something you can keep for years, and hey, it gets better with age—like a fine wine or a seasoned traveler. So why not make Earth Day about choosing something that helps the planet while also giving you a serious style upgrade?

Ben Schreiber, CMO, Latico Leather

Recycled Aluminum Cans Conserve Energy

For Earth Day, I would recommend purchasing a recycled aluminum can. Aluminum is one of the easiest materials to recycle, and buying products made from recycled aluminum helps conserve energy and reduce pollution. It takes up to 95% less energy to recycle aluminum than to make new aluminum, which significantly lowers its environmental impact.

Choosing recycled aluminum also helps reduce the need for mining and preserves natural resources. We specialize in scrap metal recycling, with a focus on metals like aluminum. By recycling scrap metal, we help keep these materials out of landfills, lower carbon emissions, and conserve raw materials.

Supporting recycled aluminum not only contributes to a greener Earth but also shows how vital recycling is for creating a sustainable, circular economy. If you’re looking to recycle scrap metal or need more information on sustainable practices, visit Metro Group for trusted recycling services and solutions.

Brandon Gardner, Marketing Manager, Metro Group

Personalized Reusable Gift Sets Eliminate Plastic

Personalized reusable gift sets provide an excellent sustainable option to celebrate Earth Day. The purchase of custom-engraved bamboo utensil sets and reusable glass water bottles helps eliminate single-use plastic while providing an elegant personal touch. Gifts that combine practicality with eco-friendly attributes will be used over time while supporting sustainability efforts.

Durability and ethical sourcing should be your main criteria when choosing sustainable products. Eco-friendly products like durable tote bags serve as replacements for disposable items which helps decrease waste throughout their usage lifetime. Consumers can pinpoint genuinely eco-friendly products by looking for FSC certification for wood and GOTS certification for organic textiles.

Danilo Miranda, Managing Director, Presenteverso

Compostable Phone Cases Reduce Carbon Footprint

Compostable phone cases, made from plant-based materials like PLA, offer an eco-friendly alternative to conventional plastic cases that take centuries to decompose. These products appeal to environmentally conscious consumers aiming to reduce their carbon footprint. Pela, a company specializing in compostable cases, emphasizes sustainability, stylish design, and functionality in its marketing, aligning with the increasing consumer focus on environmental issues.

Mohammed Kamal, Business Development Manager, Olavivo

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